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The world's leading collection promotion solution for public libraries

 

As with all marketing - If You Don't Measure, You Can't Manage.

We need to be able to justify which marketing campaigns and experimentation we carry out and try to improve performance year over year.

 

Reader Development / Local Collection Promotion

It is always important to define what success looks like BEFORE we try new things. collectionHQ gives you a framework to monitor, measure and feedback these results and communicate them effectively.

 

Experimental Placement

collectionHQ gives the ability to measure the effect of moving parts of your collection from one location to another. This could be either inter- or intra- branch.

Experimental Purchase

collectionHQ gives the ability to measure the effectiveness of buying material in small quantities. This could be in response to suggestions from customers or branch staff and gives you a robust feedback mechanism for communication of results.

Some UK public library systems publish this in newsletters for customers.

i.e. You wanted THIS, we did THIS and THIS was the result.

 

Top Charts

These are useful for reader discovery, and enables patrons to see local demand and find out what's new.

collectionHQ gives branch staff the ability to generate their own Top Charts, pre-formatted, straight out of collectionHQ.

The charts can be generated for the whole collection, a particular branch or specific subject areas of the collection

  • Top Author
  • Top Title
  • Recently Added Items

Local Newspapers

Some of our UK customers supply this information to their local newspaper in exchange for a few column inches on "What's On at The Library" as a way of promoting the library's services.