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Marketing in Public Libraries

When budgets are tight and staff time is already stretched between collection maintenance tasks and serving patrons, a marketing plan can be regarded as “nice to have” rather than an essential function in public libraries. Why make marketing a priority? Introducing a plan of measurable and cost effective marketing activities can help public libraries to increase … Continued

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Directors' Digest Newsletter

Directors’ Digest

In this issue of Directors’ Digest, we investigate the role of Marketing in public libraries, explore the benefits of introducing a methodology to collection management, and much more.

Download PDF of this Newsletter
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Blog

Video Blog: Librarians share their collectionHQ story

At PLA 2016 in Denver, CO, we were delighted to catch up with Carey Hartmann, Executive Director at Laramie County Library System (WY) to find out about her collectionHQ experience. Carey shared with us the benefits of using an evidence based methodology and the results her library has achieved with the help of collectionHQ. Watch the video … Continued

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News

Available Now: Updates to collectionHQ and ESP

We are delighted to announce the release of collectionHQ v4.10 and ESP v3.6. The updated versions include enhancements to the collectionHQ and ESP toolsets:

Rebalance Tools:

– Enhancements enable customers to use collectionHQ Floating tools to rebalance all collections – not just Floating collections. As a result, we have renamed our “Floating” tools as “Rebalance” tools.

Schedule Management:

– Supervisors and collectionHQ administrators can now share the responsibility of delegating and managing scheduled tasks, freeing up time for other duties.

ESP Tier Management*:

– Predictive Distribution can now be tailored more than ever to meet local requirements with the option to define distribution quantities according to genre and audience type.

Contact your Account Manager to find out more about these exciting enhancements!

*ESP is a service provided by Baker & Taylor, its subsidiaries and strategic partners in selected markets around the world.